Analytic is useful for any business. Regarding to the e-commerce websites and blogs, it is even more useful. Based on the data offered by analytics, developers can actually target on their market to the specific locations. Although the data retrieved by the scripts are not 100% correct, it gives an idea of what developers can improve or maintain his/her blog.
Among the many services, Google Analytic and WordPress Stats are some of the top useful services. I at first, used the Google Analytic that you can see on the right column of my blog. That wigdet is showing just a 1% of what google offers. There are actually a lot more behind. You can actually see the number of new visitors, return visitors, page viewed, IP addresses, visitors’ locations, browser information, top referrals, ISPs (internet service providers) and so on.
As for the WordPress Stats, I currently cannot provide the full functions of what it is since I am new to this service. But it works very much the same as google analytic except no IP address, ISPs and browser information are not mentioned.
Anyway, it is really useful to have at least one analytic service. With that, you can track where your visitors are coming from and what your visitors are looking from your website or blog. By then, you can offer their needs and therefore the site become famous or popular. It is even more useful for e-commerce sites, since the developer can actually set their target markets and offers what the target market is focus on.
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